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💥Design Brief #71: Designing for Access, Web-brutalism, Affordances in UI and Principle of Proximity

Welcome to the 71st edition of Design Brief – our weekly selection of news and tips from the design world.

Designing for Access

Airbnb has recently started designing features with the goal of making the platform more inclusive for community members with disabilities. In collaboration with their community, the company has identified the major needs of travelers with disabilities and tried to design and implement solutions into the platform. How has it been going? Read more


The Most Important Rule in UX Design that Everyone Breaks

Have you heard about Miller’s Law? It’s one of the key principles we should adhere to, especially as product designers. However, not many of us really remember about it – let alone follow it – in our daily work at different organisations. What’s behind that rule and why is it important? Read more


Ugly is the New Black

Web-brutalism is a design trend, which started as digital art, that provokes creativity and diversity against standardization in the world of the Web. Dropbox was one of the organisations that have recently refused to follow the guidelines developed by technology leaders and decided to do things their own way. What can you learn from it? Read more


Affordance and Its Future In Designing Interfaces

Affordance is a situation where object’s sensory characteristics intuitively imply its functionality and use.  It can be used as a tool to make designs easier to use and encourage users to undertake the intended actions. An effective affordance results in higher conversion and better registration rates and desired outcomes. Here is what you should know about it. Read more


Gestalt Theory for UX Design: Principle of Proximity

“This principle of proximity is based on the cognitive tendency to perceive the objects close to each other as related, especially in comparison with those which are placed farther.” How does it affect your design and how can you leverage this principle in your work? Read more


Minimum Beautiful Product

“A Minimum Viable Product (MVP) is the smallest, most concise version of your product you can initially release for feedback.” The problem with this term is that it creates the risk of launching flawed products, especially when you target the mass market. Hayden Bleasel introduces the concept of a Minimum Beautiful Product, which can force creators to make a good first impression on their customers or leads. Read more


What makes a good design principle?

Writing design principles comes pretty naturally. However, it is not completely clear what is the recipe for a good design principle. Matthew Ström, Design Director at Wall Street Journal, introduces a brief set of useful rules that make a good design principle. Read more

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