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💥Design Brief #75: Serious Design, Bot Popularity and Predictions for 2018

Welcome to the 75th edition of Design Brief – our weekly selection of news and tips from the design world.

Serious Products Don’t Have to Be Serious

Serious can mean boring, but how to avoid seriousness in such industries as financial services? You can do it by focusing on the foundations of your product or service, while also making room for delight in your design process. This case study is a practical example of such an approach. Read more


How a Designer Built and Shipped an iOS App in 6 Months

Should you, a designer, learn to code? It depends. Do you need coding skills for a job? A personal project? Do you just want to learn the language of development to better communicate with your team? The author of this article had a similarly simple reason: building a product. Read more


How I Redesign - Neiman Marcus iOS App

“Neiman Marcus is an American Flagship department store which is among the most prestigious luxury stores”, with a somewhat inadequate iOS app. This is the process of redesigning and improving it. Read more


What We Learned Building Our Bot

All new trends tend to follow a similar path: their popularity skyrockets at first, then dips, rises again and finally plateaus as both the trend and its audience become more mature. According to this article, bots are currently going through the steep decline of the disillusionment phase. Read more


How to Deal With Bad Design Suggestions

Don’t let them mess up good designs, first of all, but also don’t approach them with too much negative emotion. Though “help” from well-meaning stakeholders and enthusiastic designers isn’t always all that helpful, remember that the intentions behind it are nearly always good. Read more


Why Design Systems Fail

“They promote a modular approach to building a product, and ensure organizational unity and stability via reusable code snippets and utility styles. They make prototyping a breeze, and provide a common language for both designers and developers.” Design systems are a wonderful invention! So why don’t we use them right? Read more


18 Designers Predict UI/UX Trends for 2018

The year 2017 is coming to a close. Some of us are scrambling to finish what we set out to complete before the end of the year, be it personal affairs or work projects. Others are already looking into the future – like these designers, who gave us useful suggestions on what will most likely be hot in 2018. Read more 

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